{"id":220,"date":"2026-01-09T11:11:14","date_gmt":"2026-01-09T10:11:14","guid":{"rendered":"https:\/\/www.bluetime.be\/?page_id=220"},"modified":"2026-02-16T14:29:00","modified_gmt":"2026-02-16T13:29:00","slug":"identite-visuelle","status":"publish","type":"page","link":"https:\/\/www.bluetime.be\/fr\/identite-visuelle\/","title":{"rendered":"Identit\u00e9 visuelle"},"content":{"rendered":"\t\t
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\n\t\tLogo<\/span> et<\/span> charte<\/span> graphique<\/span>\t<\/h1>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Votre logo et votre charte graphique constituent les piliers de votre image de marque<\/strong> : en plus de refl\u00e9ter l\u2019essence de votre entreprise, ils d\u00e9terminent la premi\u00e8re impression que vous laissez \u00e0 vos clients. Pour rendre celle-ci aussi m\u00e9morable et positive que possible, Bluetime dispose d\u2019une \u00e9quipe de graphistes passionn\u00e9s qui mettent leur cr\u00e9ativit\u00e9 et leur sens du d\u00e9tail au service de votre soci\u00e9t\u00e9 pour lui conf\u00e9rer une identit\u00e9 visuelle impactante, originale et coh\u00e9rente<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\tUn<\/span> logo<\/span> marquant,<\/span> \u00e0<\/span> votre<\/span> image<\/span>\t<\/h2>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Premier repr\u00e9sentant de votre entreprise<\/strong>, votre logo repr\u00e9sente le point de d\u00e9part de la conception, du renforcement ou de la refonte de votre identit\u00e9 visuelle. Chez Bluetime, nous prenons le temps d\u2019analyser avec pr\u00e9cision votre positionnement et vos forces afin de cr\u00e9er un logo esth\u00e9tique<\/strong>, mais \u00e9galement :<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Unique et m\u00e9morable<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Vous \u00eates directement reconnaissable par vos clients et prospects.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t

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Pertinent<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Il refl\u00e8te fid\u00e8lement les forces, les valeurs et l\u2019activit\u00e9 de votre entreprise.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t

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Polyvalent<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Il s\u2019adapte \u00e0 tous les supports, qu\u2019ils soient imprim\u00e9s ou num\u00e9riques.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t

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Ind\u00e9modable<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Il traverse les ann\u00e9es sans perdre de sa pertinence.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t

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\n\t\t\t\t\n<\/path><\/svg>\n\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\tUne<\/span> charte<\/span> graphique<\/span> compl\u00e8te<\/span> et<\/span> coh\u00e9rente<\/span>\t<\/h2>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Au-del\u00e0 du logo, la charte graphique de votre entreprise permettra de pr\u00e9senter une homog\u00e9n\u00e9it\u00e9 visuelle sur tous vos supports de communication<\/strong> : site web<\/a>, r\u00e9seaux sociaux<\/a>, cartes de visite\u2026 Alliant \u00e9coute attentive et connaissance approfondie des tendances design, notre agence de marketing digital con\u00e7oit votre charte graphique :<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Couleurs<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Nous d\u00e9finissons vos couleurs principales et secondaires, permettant d\u2019identifier directement votre marque.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t

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Typographie<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Le choix des polices, des tailles et des \u00e9paisseurs de caract\u00e8res doit \u00eatre en accord avec votre logo.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t

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Symboles<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Les ic\u00f4nes, pictogrammes et autres illustrations sont utilis\u00e9s de fa\u00e7on strat\u00e9gique pour renforcer votre message.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t

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Mise en page<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Nous concevons les grilles de mise en page pour vos brochures, cartes de visite, flyers\u2026 que nous pouvons \u00e9galement r\u00e9aliser.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t

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\n\t\t\t\t\n<\/path><\/svg>\n\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\tNos<\/span> r\u00e9f\u00e9rences<\/span>\t<\/h2>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Vous souhaitez d\u00e9couvrir un aper\u00e7u de notre travail ? Parcourez nos r\u00e9alisations r\u00e9centes :<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\t\n<\/path><\/svg>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\n<\/path><\/svg>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\tPlus<\/span> de<\/span> 25<\/span> ans<\/span> d\u2019exp\u00e9rience<\/span> pour<\/span> votre<\/span> logo<\/span> et<\/span> charte<\/span> graphique<\/span>\t<\/h2>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Chez Bluetime, nous mettons notre \u00e9quipe talentueuse \u00e0 votre service pour la cr\u00e9ation de votre charte graphique en 3 \u00e9tapes :<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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01.<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Briefing<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Nous prenons le temps de comprendre la personnalit\u00e9 de votre entreprise<\/strong>, son histoire, son positionnement, le profil de vos clients, mais \u00e9galement vos objectifs, vos attentes et vos go\u00fbts.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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02.<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Analyse<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Si elle existe, nous analysons votre identit\u00e9 visuelle actuelle en \u00e9valuant ses forces et ses faiblesses. En parall\u00e8le, nous menons une analyse de vos concurrents et des tendances en design sur votre march\u00e9 afin de vous permettre de vous d\u00e9marquer au mieux<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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03.<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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D\u00e9finition de votre strat\u00e9gie visuelle<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Enfin, nous r\u00e9alisons plusieurs propositions en vous explicitant les forces des diff\u00e9rents choix graphiques<\/strong>. Nous affinons, modifions, transformons et adaptons les propositions en fonction de vos retours afin de vous remettre un document final qui corresponde parfaitement \u00e0 vos attentes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\tContact<\/span>\n\t\t\t\t\n\t\n<\/path><\/path><\/path><\/svg>\n<\/span>\n\t\t\t\t\t\t\tContact<\/span>\n\t\t\t\t\n\t\n<\/path><\/path><\/path><\/svg>\n<\/span>\n\t\t\t\t\t\t\tContact<\/span>\n\t\t\t\t\n\t\n<\/path><\/path><\/path><\/svg>\n<\/span>\n\t\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t\t\tContact<\/span>\n\t\t\t\t\n\t\n<\/path><\/path><\/path><\/svg>\n<\/span>\n\t\t\t\t\t\t\tContact<\/span>\n\t\t\t\t\n\t\n<\/path><\/path><\/path><\/svg>\n<\/span>\n\t\t\t\t\t\t\tContact<\/span>\n\t\t\t\t\n\t\n<\/path><\/path><\/path><\/svg>\n<\/span>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Votre identit\u00e9 visuelle est un investissement cl\u00e9 pour votre entreprise. Elle garantit une communication claire et professionnelle<\/strong>, mais renforce aussi la reconnaissance et la m\u00e9morabilit\u00e9 de votre marque aupr\u00e8s de vos clients. Notre agence de communication digitale sp\u00e9cialis\u00e9e dans la cr\u00e9ation de logos vous accompagne dans l\u2019\u00e9laboration d\u2019une charte graphique et de supports visuels forts, clairs et coh\u00e9rents<\/strong> pour renforcer l\u2019image de marque<\/strong> de votre soci\u00e9t\u00e9.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\n<\/path><\/svg>\n\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\u00c9laborons votre charte graphique<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Logo et charte graphique Votre logo et votre charte graphique constituent les piliers de votre image de marque : en plus de refl\u00e9ter l\u2019essence de votre entreprise, ils d\u00e9terminent la premi\u00e8re impression que vous laissez \u00e0 vos clients. Pour rendre celle-ci aussi m\u00e9morable et positive que possible, Bluetime dispose d\u2019une \u00e9quipe de graphistes passionn\u00e9s qui […]<\/p>","protected":false},"author":1,"featured_media":222,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-220","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nIdentit\u00e9 graphique et logo d\u2019entreprise | Bluetime, agence web<\/title>\n<meta name=\"description\" content=\"Vous souhaitez concevoir, renforcer ou refondre votre identit\u00e9 visuelle ? 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